Newspaper circ slides — yet again

April 26, 2010

The organization that keeps up with newspaper circulation released another bleak round of numbers this morning. For the 602 daily newspapers that reported into the Audit Bureau of Circulations, total daily circ plummeted 8.7 percent while Sunday circ for 548 papers fell 6.5 percent for the six months ending March 2010 compared to the same period last year.

How I learned to stop worrying and love bad newspaper news

October 27, 2009

We had a hard time finding the good news in Monday’s report that U.S. newspaper circulation has fallen more than 10 percent, based on an analysis of 379 daily papers. Thank goodness for the newspapers whose publishers helped them understand why losing hundreds or thousands of paying readers is good.

Tribune365, thinking beyond newspaper circulation

October 26, 2009

Monday’s newspaper circulation numbers please no one who makes their living from selling papers. That’s evident when you look at the top 25 dailies by circulation and see that the best performance came from The Wall Street Journal, which rose less than 1 percent. Considering that advertisers use these numbers to determine where to spend their money, there is little reason to rejoice.

WSJ vs USA Today: Who has the biggest paper?

October 11, 2009

USA Today and The Wall Street Journal aren’t waiting for Oct. 26, the day North American newspapers report their latest circulation numbers, to begin tussling over which one has the biggest paper.