Adele, the soulful British songstress, has broken all kinds of records with her hugely successful sophomore album ’21’ since it was released in the US in Feb 2011. The album, which picked up 6 Grammys this year, was by far and away the biggest selling album of last year with 5.8 million copies sold. And in 2012, at the halfway mark, despite endless plays in supermarkets, gyms and your dentist’s waiting room, it’s still burning up cash registers, moving another 3.7 million units through the end of June, or more than four times the next best-selling album (Lionel Richie’s Tuskegee in case you wondered).
If Adele was a stock you would definitely go long. The young lady from north London, England has been breath of fresh air for the music industry as an artist and a person but especially for being the one truly bright spot of music sales over the last year.