Fortune 500 executives behind on social networking

July 12, 2012

With more than half of the U.S. public on Facebook and more than 200 million tweets sent each day (about 30 percent from the U.S.), American life is continuing to enmesh itself with social networks. But for the CEOs of the top 500 U.S. companies, social networking is a small — if existent — piece of successful living.

Copious revamps social commerce service with a new twist

April 23, 2012

Pinterest has yet to provide many details about how it intends to make money from its fast-growing image-sharing social service.

Facebook’s new class of apps expand the social vocabulary

January 19, 2012

Time was when “liking” something on Facebook was the standard way to recommend something on the social network.

Why are cheap startups so expensive?

By Kevin Kelleher
January 13, 2012

Starting up a Web company is never easy, but at least it’s not as expensive as it used to be. Instead of buying and maintaining an IT infrastructure, as they had to do in the dotcom boom, startups now turn to cloud server services like Amazon’s. Instead of costly proprietary software, OpenOffice and Google offer cheaper (or free) options. Instead of paying office rent, employees can work from home. And the viral power of social media can bring new customers with little marketing. Open-source projects and the durability of Moore’s Law promise to lower costs even further.