The San Francisco-based non-profit group that maintains Wikipedia, the popular online encyclopedia, officially closed its annual fundraising drive on Tuesday. The total amount raised: $20 million.
That’s a record, and a step up from the $16 million Wikimedia raised last year during a nearly two-month-long fundraising effort.
Raising $20 million may seem commonplace by the standards of today’s super-heated venture capital start-up world. But given the difficult economic environment, and some of the struggles that other non-profits have experienced raising money, Wikimedia’s result is notable.
The drive garnered some big-ticket donations, such as $500,000 from Google co-founder Sergey Brin and his wife’s foundation. But according to Wikimedia, the majority of the pledges came from more than a million ordinary folks coughing up donations in the $20 range.