The technology and culture oriented website Mashable has met a new milestone, netting some 100,000 users as participants for its new “Follow” feature. Launched in April, Follow lets readers keep tabs on topics of interest and share news with others in their social network. Readers can tailor the subject matter they are interested in by clicking on the Follow button alongside an article or by hitting the Follow button on a list of topics. The green button also lets readers share content with their Twitter, Facebook and others in additional social networks in one fell swoop.
Chinese Internet holding company Tencent, Myspace founder Chris De Wolfe and Myspace’s current management team are among the 20 odd names kicking the tires at the once might social network to see whether it’s worth buying outright or partnering in some sort of spin-out with current owner News Corp.
Jonathan Abrams ignited the social networking craze by making it easy for people to connect with groups of acquaintances on Friendster, the first successful social networking Web site launched in 2002.
LinkedIn CEO Jeff Weiner has two words that reassure him that his professional social network is not threatened by Facebook: Keg stands.