It’s Super Bowl time and that means beer ads

January 16, 2009

We recently wrote that advertisers have even more riding on this Super Bowl than usual. There may be no better illustration of this than Anheuser-Busch InBev, brewer of such Super Bowl marketing staples as Bud and Bud Light.

Television ratings in deep freeze

December 24, 2008

Since we’re coming up on year’s end, it’s worth a quick review of the television season so far. It has stunk. There. That’s about all you need to know.

Jay Leno to NBC’s Rescue

December 9, 2008

How odd is it that perhaps the most exciting story in network television is not about “Lost”, “Fringe” or some other edgy, expensive small-screen phenomenon, but instead, about a veteran night time talk show host moving to prime time?

More talks between Yahoo and AOL? Why not?

September 24, 2008

yahoo2.jpgHere we go again… It seems that Yahoo’s new board has given the thumbs up to a new round of talks about Time Warner’s AOL, according to a report in the Financial Times

NBC’s super ad sales

September 12, 2008

superbowl.jpg

NBC’s sports department is having quite a year. We all know about the Olympics, but now it appears they are raking in money for the 2009 Super Bowl.