SANTA CLARA, California (Reuters) – Qualcomm Inc is stepping up its Snapdragon chip branding campaign, including a commercial for movie theaters and television, in a bid to build customer loyalty in an increasingly competitive smartphone industry.
Chief Marketing Officer Anand Chandrasekher showed analysts a commercial playing in US theaters and said it would also be rolled out in other countries, including China. Qualcomm plans to air it on national TV within the next couple of months.
April 25 (Reuters) – Chip equipment maker KLA-Tencor Corp
reported lower quarterly results and said its outlook
for the rest of the year has weakened due to manufacturers’
concerns about the global economy.
KLA-Tencor’s stock fell nearly 5 percent in extended trade
after Chief Executive Rick Wallace said on a conference call he
was seeing a pause in demand from contract manufacturers and
gave a current quarter revenue estimate that was below
SAN FRANCISCO (Reuters) – Leading cellphone chipmaker Qualcomm raised its full-year revenue forecast as demand for smartphones continues to grow, but its estimate for full-year earnings was shy of expectations and its shares fell sharply.
San Diego-based Qualcomm is benefiting from strong demand for smartphones and a shift by network operators worldwide to a high-speed wireless technology known as long-term evolution (LTE), where the chipmaker is ahead of rivals.
SAN FRANCISCO (Reuters) – Broadcom’s first-quarter results beat expectations and the chipmaker said much of its growth this year would come from selling more components to smartphone makers.
Broadcom’s quarterly earnings report pushed the chipmaker’s shares up after hours as company executives said they expect their baseband chips to appear in upcoming handsets.
SAN FRANCISCO (Reuters) – Chipmaker Broadcom (BRCM.O: Quote, Profile, Research, Stock Buzz) posted first-quarter profit and revenue above expectations and its revenue forecast also topped estimates, despite investors’ worries about slower growth at key customer Apple (AAPL.O: Quote, Profile, Research, Stock Buzz).
Broadcom, whose chips are used in products ranging from television set-top boxes to Apple’s iPhone, posted first-quarter revenue of $2.01 billion, up 9.7 percent from the year-earlier period.
April 22 (Reuters) – Texas Instruments Inc posted
first-quarter results slightly ahead of Wall Street expectations
and it forecast growth for the current quarter on improving
demand for its chips.
Following weak demand last year due to concerns about the
global economy, orders for Texas Instruments’ chips have picked
up, although manufacturing customers remain cautious, Chief
Financial Officer Kevin March told Reuters in a telephone
(Reuters) – Advanced Micro Devices Inc forecast current-quarter revenue above Wall Street’s expectations as it rushes to find new markets to offset its declining core business of PC chips.
Like larger rival Intel Corp, AMD is trying to refocus its business as sales of laptops languish and consumers increasingly depend on smartphones and tablets.
SAN FRANCISCO, April 18 (Reuters) – Apple Inc’s
shares fell below $400 on Wednesday for the first time since
December 2011 after a U.S. chip supplier’s disappointing revenue
forecast fanned fears about weakening demand for the iPhone and
iPad as competition intensifies.
The surprise warning by Cirrus Logic Inc knocked
down shares of key component suppliers like South Korea’s LG
Display Co Ltd and Japan’s Toshiba Corp on
Thursday in Asia, a region that supplies the lion’s share of
chips, cases and displays for the Cupertino, California-based
SAN FRANCISCO (Reuters) – Apple Inc’s (AAPL.O: Quote, Profile, Research) shares fell below $400 on Wednesday for the first time since December 2011 after a chip supplier’s disappointing revenue forecast fanned fears about weakening demand for the iPhone and iPad as competition intensifies.
The stock dropped below $400 briefly before bouncing back to end 5.5 percent lower at $402.80, losing more than $22 billion of market value in a single day.
SAN FRANCISCO, April 17 (Reuters) – U.S. memory chipmaker
SanDisk on Wednesday posted quarterly results above
expectations, helped by growing sales of solid-state drives.
But the company’s shares fell after the report due in part
to concerns about future chip pricing.