Okay, I’m the first to admit I don’t understand how this is supposed to work. This lingerie maker has unveiled a bra that somehow turns into a shopping bag. There’s even a picture of a model carrying a loaf of bread in one, so it must be true.

So… How does this happen in real life, then? Ms. Johnson pays the Kroger cashier for her lima beans and turkey burgers and stuff, and then she disappears into a convenient dressing room, emerging with a big red bag? Or does she just disrobe right there, making the check-out process a lot more interesting than it used to be?

Meanwhile, does this mean we’ll now see Express Lanes for scantily clad shoppers who can get to their bags quickly? Please, send your explanations via Post a Comment. 

Lingerie maker Triumph International Japan’s “No More Plastics Bags Bra”, a bra which converts into a shopping bag, is shown at the company’s showroom in Tokyo November 8, 2006. REUTERS/Yuriko Nakao