Oddly Enough Blog

News, but not the serious kind

Sounds like caramel, but yuckier!

August 5, 2009

Okay, advertising team, we seem to be striking out with our new client, that guy who wants to make a big splash with camel milk products – camel milk coffee, chocolates, what have you.

As far as naming his chain of stores, we proposed Dromedary Queen, but he decided he liked Camel-Lot.

Then we needed a catch-word, to attract the kids. We offered HUMPERRIFIC! but he’s going with “CAMELICIOUS!”

So now there’s the matter of a slogan. Now that we’ve we’ve had a chance to sample all this stuff, we’re presenting him with our very best idea:

“Camel Milk Treats? You’d have to shoot me first!”

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Above: Miniature chocolate camels are displayed at Al Nassma’s Camelicious camel farm store in Dubai, July 29, 2009. REUTERS/ Vivien Henderson

Left: A coffee machine dispenses various frothy camel milk based “Camelicious” drinks. REUTERS/ Steve Crisp

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Comments

The milk part I understand. What I don’t get is where the camel comes in on the expresso and black coffees. A colleague suggested it follows the same process as Kopi Luwak, but I found the possibility a bit too disturbing. Any suggestions?

Posted by M | Report as abusive
 

Drome dairy Queen would have been a good name too! By the way those chocolate camels look quite nice.

 

take my word for it, I have tried it (3 flavours – white, milk and dark chocolate),
it is Camelicious and I think the slogans are just right.

Posted by from Dubai | Report as abusive
 

Actually, I’d try it. And they look cute. If I can get it at a resonable price…I’ll get it. THose chocolates sure look cute!

Posted by sarah | Report as abusive
 

Well, M, civet-shit coffee beans for me are just as disturbing as camel-shit coffee beans. Either way, I’m sure there’s a distinct flavor influence despite sterilization and roasting.

My guess is that this is a paean to the tradition of coffee beans being humped in by caravan (along with cacao beans), simultaneously roping in those devotees of the chocolate food group.

Posted by gwmc | Report as abusive
 

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