Honey, did my Beaver come in the mail?

January 13, 2010

This is the best story of the year, so far.

It turns out The Beaver, a  venerable history magazine in Canada,  is changing its name because of the unintended sexual connotation, which has caused it to become snagged in Internet filters and has turned off potential readers.

beaver cover 240I guess back in 1920 when the magazine was founded, a you-know-what was called something else.

I am not making any of this up, not even this wonderfully straight quote from the editor: “Market research showed us that younger Canadians and women were very very unlikely to ever buy a magazine called The Beaver no matter what it’s about.”

USA/Personally, I love to imagine thousands of losers sending in their Canadian money for what they think will be a treasure trove of porn, only to receive something about the most famous Canadian who ever lived, if there was one of those.

Here’s the thing. The magazine’s new title is Canada’s History, and I think we should all start using that phrase in some really gross way, so that eventually the name will have to change again.

“Young lady, you’re NOT going out in that skirt! It’s WAY too short! When you sit down, I can see Canada’s History!

Yep, works for me.

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Top: Cover of  The Beaver

Bottom: Actor Jerry Mathers who starred in “Leave It To Beaver” is lifted by wires over the audience during the taping of the 6th annual TV Land Awards in Santa Monica, June 8, 2008. REUTERS/Fred Prouser

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25 comments

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Young lady, when you sit down I can see your Newsweek!

Posted by T54 | Report as abusive

Young lady, when you sit down I can see your Oddly Enough Blog – hmm … quite a ring to it ;-)

Posted by BethyB | Report as abusive

Hah. I like this thread. Young lady, when you sit down I can see your Guns ‘n’ Ammo…

Posted by rcbasler | Report as abusive

Wow…33% of The Beaver! Who knew The Beaver could be so cheap! I certainly could use The Beaver delivered to my house weekly! As a man, I find The Beaver to be very important in my daily life!

Ok I am over it.

Hey Mr. B, did you put the pic up of the special aviation issue of The Beaver just for me? As a pilot I would like to see more of The Beaver in the aviation community!

Ok, I am really over it now.

Posted by iflydaplanes | Report as abusive

Ooh, ooh, I’ve got a better one. This works better in a couple of ways. “When you sit down, I can see your Harry Reid.”

Posted by T54 | Report as abusive

No, you’re not over it.

Posted by rcbasler | Report as abusive

Young lady, when you sit down I can see your Vanity Fair!

Posted by rcbasler | Report as abusive

Young lady, when you sit down I can see your National Review!

Speaking of The Beaver, in this neck of the woods half of everything has Beaver in its name. For example we have Beaver Creek State Park, Beaver Meadows Golf Course, and Lil’ Beaver’s Tasty Pastries.

I apologize for warping your fragile minds.

Posted by kgolden1 | Report as abusive

Social comments and analytics for this post…

This post was mentioned on Twitter by RtrsOddlyEnough: Honey, did my Beaver come in the mail? http://link.reuters.com/nyg43h…

Not far from where I live is Beaver County, PA. Everything there is Beaver:
Beaver Jail, Beaver Hospital, Beaver Pharmacy, Beaver Doctors, Beaver Pawn Shoppe…..the comedy never ends.

Further north is Derry, PA. Whenever they talk about something which happens there on the news, it is stated “Meanwhile in the Derry area….”

I haven’t even mentioned Blue Balls, and Intercourse, PA.

Posted by Billl | Report as abusive

I thought sure someone would have by now responded to my Harry Reid post. How about, Young lady, when you sit down I can see your George Bush.

Posted by T54 | Report as abusive

You can’t say that here! What kind of blog do you think this is?

Posted by rcbasler | Report as abusive

My maiden name was…

Beaver.

Go ahead, laugh. It’s okay.

I remember a while back reading an article about a Beaver College in PA that changed it’s name because when people did a search for “beaver” and “college”…well… you can imagine….

Posted by bgrayduck | Report as abusive

:) Not really much double about those entendres…

Posted by CrowGirl | Report as abusive

Imma let you finish, but Beyonce’s Canada’s History was the best…

Posted by LMR | Report as abusive

The Pope’s gonna get you for talking like that.

Posted by Billl | Report as abusive

I am soooooooooooo scandalised!!!! And I wish I could say that I laughed my pants off… But I am at work… and I sooooo dont want to do that…

Young lady, when you sit down, I can see your Worldwide Web!

Posted by Shra | Report as abusive

This post and its comments have disturbed me so much that not even my morning dose has stopped…

I was thinking about the Lil’ Beaver’s Tasty Pastries, and then of Harry Reid and George Bush… My poor brain had an overload and now all I can really do is drool

Posted by justM | Report as abusive

My desires to get lifted just got a new turn.

Posted by fwd079 | Report as abusive

Young lady, when you sit down I can see your Marie Claire!

I am Canadian…and I don’t remember ever seeing that magazine! Unless it was on the ‘top shelf’ and I just never noticed it.

Though truly, the Beaver is a proud and noble animal :D

bgrayduck…I snickered…sorry!

E.

Posted by egeria | Report as abusive

I once worked at film editing company, located on Big Beaver Road. My business cards were always a hit with the men, not so much with the ladies.
Young lady, when you sit down, I can see your Soldier of Fortune.

Posted by Nosmo_King | Report as abusive

Young lady, when you sit down i can see your Sports Illustrated!

And when it comes to the swimsuit edition, it probably is not THAT distant an image…

Posted by justM | Report as abusive

Young lady, when you sit down i can see your Popular Mechanics!

Posted by Blu_Sky | Report as abusive

Or better still,

Young lady, when you sit down i can see your Fortune! :)

Posted by Blu_Sky | Report as abusive

Lol! Good one Blu_Sky..

Posted by Shra | Report as abusive

[...] Reuters: Honey, did my Beaver come in the mail? [...]

[...] ten most popular posts for the month found readers enthralled by Canadian history, a serious look at improving airline security and an attempt to come up with the worst travel idea [...]

So sorry I’m late to the game, but I like this thread too!

Posted by PetPunkRock | Report as abusive

[...] this the same country that changed the name of its venerable history magazine, “The Beaver”,  because of the sexual connotation, and worried that its national anthem was too [...]