Have a cold one, we’ve got you covered!
“Team, we’re here to brainstorm a brand-new Coca-Cola ad campaign, built around this new photo we found on that ODD Blog.
“The photo wasn’t supposed to be available for commercial use, but we paid that stupid Blog Guy a fortune for the rights.
“We need to roll the campaign out quickly. We don’t have time to register a new slogan, so we’ll go with one we’ve used before, from this list going way back to the early 1900s. Understand?
“Lonnie, what do you like on the list?”
“Boss, how about this slogan from 1948? ‘Where there’s Coke there’s hospitality.’”
“Good one, Lonnie! What else? Carrie?”
“I like this one from 1976, Boss. ‘Coke adds life.’”
“Cool! I see you’re going with a sense of irony. I like that. Louise?”
“Boss, I kinda like our 1929 slogan, ‘The pause that refreshes.’”
“Excellent! And Lamar, what about you?”
“Boss, I like, ‘Before you croak, have a Coke!‘”
“Lamar you butthead, that one was never a real slogan! Now choose one we’ve used before!”
“Oh. Okay, Boss. I’ll go with the slogan from 1908, which both Coke and a coffee brand used.”
“An oldie, huh? Read it out loud, Lamar.”
“Okay, Boss. ‘Good to the last drop.’”
Patrons eat at a taco stand, as the body of a man lies on the pavement in Ciudad Obregon, Mexico, August 10, 2010. According to local media, the man died after suffering a fatal heart attack. REUTERS/Francisco Gonzalez Bolon/Expreso NOT FOR SALE FOR MARKETING OR ADVERTISING CAMPAIGNS