Relive my childhood HOW?

August 1, 2011

Welcome back to a new installment of our popular feature, “Stuff Maybe We Should Have Mentioned in the Photo Caption, but didn’t.”

The actual captions on these photos tell us we’re seeing a truck where folks get free ice cream along with massages and manicures. The captions say the experience is “meant to be a new spin for adults to relive their childhood.” That’s really what they say.

Yeah, this sure takes me back to my boyhood on Primrose Lane, in Indianapolis.

Every Thursday in the summer, me and my pals Marty and Herbie would eagerly wait for the big truck to arrive on our block, and scamper aboard for our little massages and manicures.

We loved it, even though it’s not easy eating ice cream while you’re getting a massage and manicure.

Our parents appreciated having us out of the way for a couple of hours, knowing we were safe on a truck with total strangers giving us treats and doing who knows what to us.

Ah, sweet childhood… Oh, excuse me. I have to go out now and wait for the psychoanalysis truck to pick me up.

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Top: Michalina Zawilla hands out ice cream to patrons as a manicurist performs a free manicure on board an “Adults-Only” themed traveling truck in Chicago, July 29, 2011. The promotion put on by Dove Ice Cream, is making several stops in the United States to give out free ice cream along with massages, manicures and is meant to be a new spin for adults to relive their childhood.

Left: Travis Ahlquist gives a free massage on board an “Adults-Only” themed traveling truck in Chicago as a patron with free ice cream walks past a manicure station in Chicago, July 29, 2011. The promotion put on by Dove Ice Cream, is making several stops in the United States to give out free ice cream along with massages, manicures and is meant to be a new spin for adults to relive their childhood.

REUTERS photos by Jim Young

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13 comments

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BG – sounds like you were an underprivlegded kid. I guess I was too. Funny how you don’t miss what you never new you should have.

Let’s make up for lost time…a massage while my face is in a bowl of ice cream? Sounds good to me. I’ll trade that manicure for the massage part of the pedicure (I can paint my own nails).

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Posted by GeorgiaPeach | Report as abusive

Ok, there could be several interpretations of the “Adult-Only” theme..
Moreover, i dont remember getting a single manicure or massage when I was a kid…
Grazed knees, bumps on the head, all the time.. But never a massage…
Oh poor me and the childhood I was deprived of. NOT!

Posted by Shra | Report as abusive

Hmmmm. Shra, those bumps on the head may explain a lot…..

Posted by rcbasler | Report as abusive

They make sense to me too, BG, and then I have my dose of medidoughnuts.

Posted by Shra | Report as abusive

“Adults-Only”??

That’s just a clever marketing ploy. Either that, or there’s a whole new way to enjoy your Dove bar.

Posted by skeres | Report as abusive

No, don’t worry. You’ll always be the spin in this blog…

Posted by rcbasler | Report as abusive

Spinny, you make the Blog go round.. :)

Posted by Shra | Report as abusive

Hopping on a truck and accepting sweeties from strangers; what could go wrong?!

Posted by CrowGirl | Report as abusive

If you’re young enough to fall for it, it’s what you think it is. When the driver actually “offers” it to you, you’re way beyond euphemism territory.

Posted by CrowGirl | Report as abusive

Reliving a child hood in an adult’s only truck. No, I don’t have any childhood memory of that and am very, very thankful! I won’t be able to look at Dove ice cream or candy bars without wondering a bit…

Posted by Onedoor | Report as abusive

If eating ice cream has become part of an “Adults-Only” theme that does not bode well for Mister Softee. That’s all Mr. Spam Filter will allow me to say I am sure.

Posted by iflydaplanes | Report as abusive

2nd Picture..Lamar SHOULD have picked a better angle. The Adult-Only theming of these vans has the potential of giving the wrong impression in terms of what’s going on there…

It’s obvious to me that your dear Lamar is often dogged by this problem.

Posted by Malteser | Report as abusive

Malt, I get the feeling that the only problem Lamar isn’t dogged by is overthinking. I’m pretty sure he has that under control.

Posted by GeorgiaPeach | Report as abusive