Get whiter teeth, with twice the pain

November 19, 2011

Blog Guy, I read about a place in France that has made great strides in whitening teeth. Can you tell me more?

You’re in luck. I don’t actually read French, but then again I can make up stuff from looking at photos no matter where they were taken.

It scares me to death that that makes any sense to me at all, Blog Guy. So how does this method work?

I believe the technique involves biting on a gel-filled mouthpiece, which reacts to ultraviolet light.

Jeez Blog Guy, if you’re going to invent outrageous stuff, try to make it believable!

I’m so sorry, let me try it again. It looks to me as though the technique involves pulling ALL your teeth, mounting them on upright posts, bleaching them all to the same shade, and then painfully screwing them back into your mouth, one excruciating twist at a time.

Really? Why didn’t you just say that in the first place, Blog Guy? Can I make an appointment online?

Join the Oddly Enough blog network

Follow this blog on Twitter at rbasler

Top and left: A customer undergoes a teeth whitening treatment in a smile shop in Nice, November 16, 2011. Clients bite on a gel-filled mouthpiece which reacts to the ultraviolet light in a ‘bar a sourire’ shop.

Right: A tooth color chart is used to evaluate the current color before a customer undergoes a teeth whitening treatment in a smile shop in Nice, November 16, 2011.

REUTERS photos by Eric Gaillard

More stuff from Oddly Enough


We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see

Nice shades.

Posted by Onedoor | Report as abusive

That looks a lot like the Williams Sonoma mouth vacuum in the top photo. Removes drool, that little piece of lunch stuck in between your front teeth, and possibly your front teeth.

Posted by Onedoor | Report as abusive

Living in Hillbilliland, it is an honor just to have 3 teeth still, somehow surviving the many years of chewing acorns and ‘possum bones.

Posted by uncarastus | Report as abusive

She’s the voice of Darth Vader … “Luke, I am your sister!”

Posted by justCAM | Report as abusive

A smile shop? Any shopkeeper can just open shop and perform this treatment? Amazing.

I looked at (That’s what came up when I searched for bar a sourire.) Apparently, this treatment turns one into an uberattractive, sexy model who likes to sit in a chair in the shape of a tooth.

Posted by 69Spinster | Report as abusive

Can’t they just use a simple tooth brush?

Posted by fwd079 | Report as abusive

Gel-filled mouthpiece, eh?
JustCam, your sister is uber-cool!

Posted by Shra | Report as abusive

Thanks, Shra. Plus, she has shiny teeth now!

Posted by justCAM | Report as abusive

Why bother? Beige is the new white nowadays. And anyway, this would come in cheaper:

Posted by Malteser | Report as abusive

idiots. no pulling of teeth, just a bleaching process with an ultraviolet assist…

Posted by mydogisblue | Report as abusive