SAN FRANCISCO (Reuters) – Apple Inc on Tuesday offered free upgrades for life on its operating system and business software, and unveiled thinner iPads and faster Mac computers ahead of a competitive holiday shopping season.
The debut of the one-pound iPad Air and MacBook Pro with sharper ‘retina’ display repeats a pattern of recent launches with improvements in existing lines rather than totally new products, and Apple shares fell 0.3 percent for the day.
apple event ends
OK. that new iPad ad IS clever.
SAN FRANCISCO, Oct 22 (Reuters) – Apple Inc will
give away its Macintosh operating software for free starting
Tuesday, a move aimed at challenging Microsoft Corp’s
stranglehold on personal computing systems.
Apple announced the surprise offer, which will be available
to all users of Apple MacBooks and Mac computers, at a product
event on Tuesday at which it also unveiled a new range Mac
computers, including a new Mac Pro.