Comments on: Throwing a pebble and watching the ripples http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/ Our editors & readers talk Mon, 09 Nov 2009 14:16:04 +0000 http://wordpress.org/?v=2.6.2 By: Cool stuff i’ve been reading from October 15th to October 28th | blending the mix http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335362 Cool stuff i’ve been reading from October 15th to October 28th | blending the mix Wed, 29 Oct 2008 00:31:34 +0000 http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335362 [...] Reuters Editors » Blog Archive » Throwing a pebble and watching the ripple... - Reuters supporting new broadcast means! [...] [...] Reuters Editors » Blog Archive » Throwing a pebble and watching the ripple… - Reuters supporting new broadcast means! [...]

]]> By: Richard Baum http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335334 Richard Baum Wed, 15 Oct 2008 14:23:01 +0000 http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335334 Success often starts with small steps like this, so the negligible impact on traffic doesn't matter -- for now. But at some point publishers are going to demand a return on their editors' investments in new ways of reporting and connecting with the audience. Let's hope a softer advertising market doesn't crimp the news industry's ability to innovate next year. Success often starts with small steps like this, so the negligible impact on traffic doesn’t matter — for now. But at some point publishers are going to demand a return on their editors’ investments in new ways of reporting and connecting with the audience. Let’s hope a softer advertising market doesn’t crimp the news industry’s ability to innovate next year.

]]> By: Geronimo | if its good enough for No. 10… | Geronimo News http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335333 Geronimo | if its good enough for No. 10… | Geronimo News Wed, 15 Oct 2008 11:06:41 +0000 http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335333 [...] Reuters have summarised the event over here. [...] [...] Reuters have summarised the event over here. [...]

]]> By: Will McInnes http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335332 Will McInnes Wed, 15 Oct 2008 10:11:48 +0000 http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335332 It was a brilliant initiative, and speaks volumes for Reuters, for the future of debate and access around political matters in the UK and should be seen as a wonderful prototype. I can say that I'm one of those that didn't contribute to your traffic, but was aware of and thought happy thoughts about Reuters for having the balls to learn about this important new terrain. The invisible, passive 'couch potato' consumers are always going to be hard to measure in social media spaces which are often one step removed, but how many more invisible people were influenced through the project - I would think very many given the ripples on Twitter. I don't know Mike or Christian personally but do admire their work - this is my open and honest viewpoint, and hopefully reasonably well informed as the MD of a succesful social media agency. It was a brilliant initiative, and speaks volumes for Reuters, for the future of debate and access around political matters in the UK and should be seen as a wonderful prototype.

I can say that I’m one of those that didn’t contribute to your traffic, but was aware of and thought happy thoughts about Reuters for having the balls to learn about this important new terrain.

The invisible, passive ‘couch potato’ consumers are always going to be hard to measure in social media spaces which are often one step removed, but how many more invisible people were influenced through the project - I would think very many given the ripples on Twitter.

I don’t know Mike or Christian personally but do admire their work - this is my open and honest viewpoint, and hopefully reasonably well informed as the MD of a succesful social media agency.

]]> By: Tom Ablewhite http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335331 Tom Ablewhite Wed, 15 Oct 2008 09:00:36 +0000 http://blogs.reuters.com/reuters-editors/2008/10/14/throwing-a-pebble-and-watching-the-ripples/#comment-335331 Refreshing to see, finally. Wonder how long it will be before the PM himself reads his own twitter stream during a speach to guide him accordingly to audience queries? I'm hoping the rest of the Financial world will pick up on Twitter. Some are in the US, but since Twitter was forced to turn off the mobile updates function in the UK - it will slow down uptake. But hey it's Free which is good in this down turn. Well done all. Refreshing to see, finally. Wonder how long it will be before the PM himself reads his own twitter stream during a speach to guide him accordingly to audience queries?

I’m hoping the rest of the Financial world will pick up on Twitter. Some are in the US, but since Twitter was forced to turn off the mobile updates function in the UK - it will slow down uptake. But hey it’s Free which is good in this down turn.

Well done all.

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