Robert MacMillan
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Position: Correspondent
I write media stories about News Corp, MySpace, Bloomberg, Thomson Reuters, but I like writing about NEWSPAPERS and the future of journalism most of all. I also cook a mean salmon.
Blog Posts
Black Friday: Chase pursues a (very) direct marketing plan
See the most low-budget advertisement in Times Square and decide for yourself if Chase bank is a Black Friday marketing genius. Full Article
Black Friday: First Blood Part II
Global Positioning Systems and electronic toy hamsters are doing their best to make ordinary shoppers turn into angry discount-shopping machines in stores across the United States this Black friday. Full Article
Black Friday: Even bankers must shop on a budget
Even bankers are on a budget in Charlotte, North Carolina, banking capital of the New South. Black Friday's traditional retail flood was a relative trickle, thanks to residue from the recession. Full Article | Comments [1]
