Maybe Mother’s Day will help. U.S. retailers reported worse-than-than expected April sales on Thursday, prompting some retailers, including Children’s Place, Pacific Sunwear and New York & Co to cut their first-quarter earnings forecast.
As expected, the shift of Easter season sales into the March reporting period cut into April sales. Cold and wet weather for much of the quarter just made the situation worse, especially for apparel sales.
Retailers are now left hoping Saturday, the day before Mother’s Day, will help rescue the spring selling season. The Saturday before Mother’s Day was the second highest sales volume day in 2006 … behind the Friday after Thanksgiving.
The following table shows same-store sales results for U.S. retailers, compared with analysts estimates.
The table includes the range of mean estimates* given by analysts polled by Reuters, the average of those means#, and the actual change in same-store sales reported by the companies^.
All figures expressed in percentage change over the same period last year except number of estimates.
| APRIL-07 | APRIL-07 | ||||
| Analysts’ | same-store | No. of | same-store | ||
| Company | Symbol | estimates* | sales (est)# | Estimates | sales (act)^ |
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| Wal-Mart## | 2.5 to 0 | -1.2 | 12 | -3.5 | |
| Target | -9 to -5.1 | -6.7 | 12 | -6.1 | |
| Costco | 4 to 7 | 6.0 | 12 | 7.0 | |
| BJ’s Wholesale | -1 to 2 | 0.8 | 10 | -2.1 | |
| TJX Cos. | -4 to 4 | 0.0 | 10 | -1.0 | |
| Dollar General | -1 to 3 | 0.9 | 8 | -2.4 | |
| Family Dollar | -2 to 3 | -0.5 | 10 | -4.9 | |
| Ross Stores | -5 to -2 | -3.0 | 7 | -7.0 | |
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| Kohl’s | 11.5 to -5 | -7.7 | 16 | -10.5 | |
| JC Penney | -2 to 2 | -0.5 | 13 | -4.7 | |
| Federated | -5 to 3.25 | 0.8 | 13 | -2.2 | |
| Nordstrom | 2 to 10 | 3.9 | 15 | 3.1 | |
| Saks | 4 to 9 | 6.7 | 8 | 11.7 | |
| Dillard’s | 10 to -3 | -5.4 | 8 | -14.0 | |
| Bon-Ton Stores^^ | 11 to -4 | -6.9 | 4 | -13.4 | |
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| Gap | 14 to -5 | -7.4 | 15 | -16.0 | |
| Limited | -2 to 4 | 1.2 | 16 | -1.0 | |
| Abercrombie | 12 to -2 | -6.2 | 20 | -15.0 | |
| Hot Topic~ | -8 to -3 | -5.3 | 11 | -9.1 | |
| Chico’s FAS | -5 to 3 | -1.1 | 16 | -7.3 | |
| American Eagle~ | -3 to 5 | 1.6 | 19 | -10.0 | |
| Aeropostale | -8 to 5 | -3.0 | 11 | -14.0 | |
| Pacific Sunwear | 15 to -2 | -6.1 | 16 | -16.5 | |
| Ann Taylor | -7 to 1 | -4.1 | 15 | -12.8 | |
| Gymboree | -5 to 3 | -3.1 | 9 | -5.0 | |
| Bebe | -9 to 0.5 | -6.2 | 10 | -9.0 | |
| Claire’s Stores | -3 to 2 | -0.8 | 5 | -6.0 | |
| Children’s Place | -5 to 7 | -1.4 | 9 | -2.0 | |
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| Sharper Image | 27.5 to -22.5 -24.3 | 3 | 11.0 | ||
##For U.S. stores
^^For Bon-Ton and Carson’s combined
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