Devil dogs, Spider-Men and princesses will roam darkened streets this Halloween this October 31 in search of candy and other treats.
Dressing your pet like the devil is the number one costume choice among the estimated 7.4 million households celebrating Halloween with their furry friends, according to the National Retail Federation’s Halloween Consumer Intentions and Actions Survey, conducted by BIGresearch.
The average consumer will spend $23.33 on Halloween costumes, including those for children and pets, and total spending on Halloween is expected to reach $5.07 billion, including candy, costumes and decorations, says the NRF.
So what will the fashionable cat or dog be wearing this Halloween season? After devils, pumpkins run close behind and witches, princesses and angels 
round out the top five.
Among children, little girls ranked princess as their top choice for dressing up this year. Spider-Man costumes came in second, followed by pirates, witches and fairies.
One-third of adults will dress in costume this year, and of those, nearly three-quarters already have a costume in mind, such as witches, pirates, vampires, cat and princess.
The National Retail Federation is the world’s largest retail trade association.
Here are the top choices:
Top Pet Costumes:
- Devil
- Pumpkin
- Witch
- Princess
- Angel
- Pirate
- Hot Dog
- Bat
- Black Cat
- Clown
Top Children’s Costumes:
- Princess
- Spider-Man
- Pirate
- Witch
- Fairy
- Disney Princess
- Star Wars character
- Pumpkin
- Ghost
- Power Ranger
Top Adults Costumes:
- Witch
- Pirate
- Vampire
- Cat
- Princess
- Fairy
- Wench/Tart
- Clown
- Angel
- Nurse
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3 comments so far
You have got to be kidding!! A costume for a pet. Makes me want to puke. A costume for a child? I went as a hobo for 5 years and now my sons are too. Ghost! Works for me
- Posted by OD Bigg DoggSarah - Thanks for the stats! These numbers are right in line with what we have been seeing this year in regards to costume purchases.
One thing that is not mentioned enough is what people do with their OLD Halloween costumes. Rather than throwing them away, people should consider donating them for a good cause http://preschoolrock.com/index.php/costu me_exchange
Happy Halloween!
- Posted by Anytime CostumesYes, thank you for the stats!
We also have noticed some early trends at CostumZee, it appears that consumers tend of buy costumes of higher quality year after year.
Movie related costumes are definitely more popular this year than ever before!
- Posted by CostumZee