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Shop Talk

Retailers, consumers and prices

May 9th, 2008

Check Out Line: Point, click, save

Posted by: Brad Dorfman
Tags: Shop Talk

Check out the virtual coupon clippers.
 
Consumers are turning more to the internet for ways to save money, seeking out websites that let you clip coupons.
 
According to Hitwise research director Heather Dougherty, “the market share of visits for a custom category of 11 printable coupon websites is up 85 percent for the week ending May 3, 2008 as compared to the same week last year.”
 
People are spending more time on those sites, she said, spending an average of 6 minutes and 14 seconds, up from 4 minutes and 29 seconds a year ago.
 
Meanwhile, searches for the generic term ‘coupons’ are up 45 percent for the week ending May 3, 2008, compared to the same timeframe in 2007. (Find Dougherty’s full post here).
 
Among the top coupons being searched for are ones from Dell. Apparently so you can get a new computer. And search for more coupons.
 
Also in the basket:
 
Hugo Boss CEO to be replaced “shortly” - Valentino
 
Quirky restaurant ads yield to tried and true (N.Y. Times)

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