Shop Talk
Retailers, consumers and prices
Is Starbucks’ Vivanno the next Frappuccino?
Starbucks stores around the United States are quietly preparing to roll out a new line of smoothies, called Vivanno, next week.
Some stores have even started a countdown for customers. In at least four coffee shops in Los Angeles and Chicago on Friday, chalkboards announced that Vivanno Nourishing Blends smoothies would be available in just four days.
Starbucks officials wouldn’t say anything more about the smoothies, but the in-store signs pretty much said it all, including that the drinks would come in orange-mango-banana and banana-chocolate flavors.
Could Vivanno be the breath of fresh air Starbucks needs to turn itself around? In 10 years, will “Vivanno” be as iconic a word as “Frappuccino?”
You’ve got four days to mull that over before you can taste them for yourself.
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I agree with Richard. I only drink decaf and liked the frappucino for a treat instead of a milkshake. I’ll start going back to Baskin Robbins or Ben & Jerry’s for my treat. (And I have a hard time believing making a decaf frappucino is more trouble than making a smoothie.)
LUV IT, IT’S DELICIOUS!!! ORANGE MANGO BANANA: 16 G PROTEIN, WHOLE BANANA, ORANGE MANGO STUFF VIT C GREAT FOR BREAKFAST ON GO! MY NEW DRINK OF CHOICE!!!!
I like the idea of the smoothie. Especially since I don’t have a smoothie shop nearby. Also, i’ve started adding the protein in my fraps, and VERY happy about that.
“As my wife and I have enjoyed your decaf mocha frappuccino over the years we were quite surprised when we went to our local Starbucks and learned that they are no longer available. The excuse we heard was something about a new drink is being introduced. As we can only drink decaf beverages we turned around and walked out.”
The mocha has about 90grams of caffeine to begin with, so if you thought for a second you were drinking a decaf drink, or are that adamant about drinking decaf drinks then you deserve this disservice.
Do your homework. Chocolate has caffeine. Every “decaf” mocha you had was equivalent to a straight shot of caffeinated espresso.
It is interesting to hear people talking about how they can’t have caffeine-but they are still consuming it. What people don’t realize is that there is still caffeine in a decaffinated drink-it just has less in it. Therefore, it isn’t so much a question of not taking it in, but limiting it.
Still, I understand the desire to limit the intake-especially in the late afternoon. It’s bad when you need a frap fix and ending up staying up all night because of it!
The Vivanno is vile. It tastes like a nasty egg, and is a bit chalky. It is not worth the nutritional benefits…and it is definetly not the “new frappuccino.” If you are a brave soul and are willing to try, then I salute you, my friend!