Retailers, consumers and prices
L.A. keeps on (taco) truckin’!
It’s not a buxom starlet or a hunky leading man, it’s a Korean-themed taco truck that sells things like Korean short rib tacos to home-made ice cream sandwiches and daily specials.
In a city where taco trucks are as ubiquitous as New York City’s hot dog vendors, Kogi has used technology lure fans.
Kogi has taken hard-to-impress Angelenos by storm.
Jonathan Gold, a Pulitzer Prize-winning food critic for alternative weekly paper LA Weekly, had this to say about Kogi: “From Rosemead side streets to Venice dive bars, hungry Angelenos have a new way to roll.”