Retailers, consumers and prices
Check Out Line: More stuff to buy on Walmart.com
Walmart.com announced that it added nearly one million new products to its online collection with the launch of Walmart Marketplace, which lets consumers buy items from a specific group of other retailers through its own website.
The move adds products and top brands in areas such as home goods, apparel, toys and baby items.
The world’s largest retailer’s current Marketplace retailers include shoes to toys company CSN Stores, online bag and luggage seller eBags and Pro Team, a licensed sports clothing and collectibles company. The company said it plans to add more retailers over the next year.
Wal-Mart, with its “Save money. Live better” slogan, has benefited in the past year as consumers have turned to its cheaper prices in the recession.
For its latest online expansion, Wal-Mart said it picked specific retailers known for their assortment and customer service. All purchases from Walmart Marketplace retailers will be managed through Walmart.com’s checkout process, though the retailers themselves will manage other services such as shipping, customer service and returns.
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