Shop Talk

Retailers, consumers and prices

Unicorn + Clown = Surprise hit for Walmart

January 27, 2010

clownIf the NFL playoff games weren’t filled with enough unexpected action to keep you awake this past Sunday, something else was — a screaming clown.

Walmart aired a new commercial during the games this weekend meant to promote its low prices on party supplies.

Good timing, considering millions of Americans are getting ready to host parties for the Feb. 7 Super Bowl game.

The Walmart ad, which features a misplaced unicorn and a screaming clown, has taken on a life of its own online. It now ranks as the No. 5 on the Viral Video Chart. It’s quite a change from a few years ago, when the most action in a Walmart ad was an animated yellow happy face racing around its stores, slashing prices.

Take a look and tell us what you think:

Walmart clown commercial on YouTube

(Photo: Screenshot of Walmart ad)


I was eating a snack and this commercial came on and I almost spit my food across the room THIS HAS GOT TO BE ONE OF THE BEST COMMERCIALS I HAVE EVER SEEN!!! Reminds me of the Chiat\Day 90′s adds BRAVO!

Posted by ReneeJ | Report as abusive

That was so funny… scaring kids is good for them, it lets them know what is ahead of them in life ..

Posted by janeycat | Report as abusive

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