Shop Talk

Retailers, consumers and prices

Check Out Line: Can new systems get Best Buy back on its game?

June 16, 2010

Check out the impending barrage of new video games. E3/

It is all about motion sensors and 3D as Nintendo, Microsoft and  Sony introduce new systems and devices to get more people  gaming.

Microsoft has a full-body motion-sensing system called Kinect. Nintendo has a new DS handheld device that can play games and show movies in 3D. Sony has the “Move,” which uses a wand like the Wii to simulate motion in games.

Which system will you buy? Don’t know? Sounds confusing?

That could be just the thing Best Buy needs to boost sales.

The largest U.S. electronics retailer posted worse-than-expected earnings amid sluggish sales and higher costs on Tuesday.

Some analysts are hoping that the new video games and 3D televisions could help lift Best Buy later this year.

The company is facing increasing competition from Walmart, which has been boosting its electronics offerings.

But if the video games are complex and confusing, consumers may seek out the expertise at Best Buy, rather than just focusing on price and going to Walmart, analysts said.

“The more confusion there is in the marketplace, the better it is for Best Buy,” said Patricia Edwards of wealth management
firm Storehouse Partners.

Also in the basket:

‘Dozens’ of Wal-Marts in Chicago? (Chicago Sun-Times)

Toys R Us tries to woo parents with savings bonus

(Reuters photo of people dancing using Kinect)

Post Your Comment

We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/
  •