Shop Talk

Bennigan’s mulligan

The new owners of Bennigan’s restaurants are hoping to tap into some Irish luck as they relaunch the brand with a Blarney Blast ’09 St. Patrick’s Day party.

The “get your green on” celebration will run through April and highlight the 113-restaurant chain’s new menu and direction.

“It’s a new day at Bennigan’s,” said Vince Runco, chief executive of Bennigan’s Franchising Co.  “We’re returning to our roots as a relaxing neighborhood tavern where you can take a break from the daily grind.”

Holding company S&A Restaurant Corp and three dozen other entities, including various Bennigan’s and Steak & Ale affiliates, submitted Chapter 7 bankruptcy petitions in July, seeking to sell assets.