Shop Talk
Retailers, consumers and prices
Black Friday ads begin circulating online
Every year retailers (at least some of them) fight to keep their Black Friday deals and discounts a secret. And every year, they wind up being leaked (or intentionally distributed) online.
Those holiday ads are now starting to crop up online.
BF Ads sent an email to subscribers yesterday, saying it has posted what appears to be OfficeMax‘s 48-item Black Friday ad.
“We originally hesitated on posting this advertisement because it appears to be a very early revision of their Black Friday advertisement. There are multiple misspellings (e.g. “consule” instead of “console” and “brower” instead of “browser”) and bad grammar throughout most of the advertisement,” BFads.net said in its email.
“On the positive side, all of the items look legitimate (correct SKU #’s) and the prices aren’t out of the ordinary for a Black Friday advertisement. ”
Check Out Line: Falling gas prices mean falling retail sales
Check out the fifth straight drop in U.S. retail sales.
The Commerce Department said total retail sales fell 1.8 percent in November to a seasonally adjusted $355.66 billion following a revised 2.9 percent plunge in October.
Excluding motor vehicles and parts, sales were down 1.6 percent in November after a revised 2.4 percent October fall.
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