Shop Talk

Retailers, consumers and prices

Food sellers: I’m no Twit!

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grocerylist1Just when it seems like everyone is using Twitter, we learn that is not really the case. 

A panel discussion on Thursday at the CIES World Food Business Summit in New York featured four prominent industry leaders: Sara Lee CEO Brenda Barnes, Cargill CEO Greg Page, Kraft CEO Irene Rosenfeld and Jeff Noddle, executive chairman of grocery chain Supervalu. The conversation turned to how the panelists’ companies would stay relevant with the next generation of consumers.

Understanding Generation Y, whose oldest members are already in the work force, will be key to success in the future, said Noddle.  

Very broadly defined, Generation Y includes more than 70 million Americans born from 1977 to 2002.  

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