Shop Talk
Retailers, consumers and prices
Designer duds at discount prices
Clothing has been a tough sell amid the recession, as shoppers stick to buying more of what they need and less of what they want.
But mass merchants are continuing to strike deals with designers, hoping they can find the right mix of fashionable clothes and low prices to win sales from frugal shoppers.
Right now, Walmart.com is touting its new Miley Cyrus & Max Azria clothing collection. The website had a page devoted to the collaboration, showing the teen star dressed in the line of rock-inspired clothing for teens.
The collection features tie-dye tank tops for $6, graphic T-shirts for $7 (like the one pictured above), and skinny jeans for $20.
Check Out Line: Miley and Max head to Wal-Mart
Check out Wal-Mart’s newest collaboration.
The discount giant is bringing out a new line of $20 and under clothing and accessories called Miley Cyrus & Max Azria. Yes, that Max Azria, the one behind lines such as BCBG, is heading to the discount market. Cyrus, best known for the hit ”Hannah Montana” show, is already among the top-selling recording artists at Wal-Mart, the retailer said.
The items will hit stores and Walmart’s website in early August. Walmart will also be the title sponsor of Cyrus’ concert tour. Tickets go on sale later this month.
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