Shop Talk

Retailers, consumers and prices

Nov 19, 2010 15:49 EST

Seasons 52 chef says fat does not equal flavor

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Does food have to be full of fat, sugar and salt to taste good?

Clifford Pleau, executive chef for Darden Restaurants’ Season 52 chain, where every menu item is 475 calories or less, doesn’t think so.

“I haven’t touched butter in 10 years. You don’t need it,” said Pleau, uttering words that would make the late, great, butter-loving Julia Child roll over in her grave.

“I know there’s a slogan that says fat is flavor. Scientifically that’s not necessarily true.”

Pleau says fat is a flavor “transitioner”. For example, the fat in short ribs can enhance the flavors of a rich, bold wine by taking it to different parts of your mouth. On the other hand, he said, a mouthful of butter or olive oil would desensitize the palate.

There are no deep fat fryers in the kitchens at Seasons 52, which recently opened its first restaurant in Southern California and plans to have 20 around the country by this time next year. Fat isn’t ladled into cooking pans, as it is in many restaurants, it’s spritzed by spray bottle- wielding kitchen staff.   

So how does Pleau make the kind of food that one restaurant consultant called “craveable” and “indulgent” without leaning on the industry’s unhealthy habit of layering on sugar, fat and salt?

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