Shop Talk

Retailers, consumers and prices

How to survive a recession: tips from young designers


At New York’s semi-annual fashion week, Nicholas Kunz, who designs the Nicholas K line with her brother Christopher, gave some tips on how to weather a tough market:

Another designer at Fashion Week, Thuy Diep, who designs the line Thuy, said her company has trimmed their overhead by buying fabrics in New York this year instead of making the trip to Paris. She has also made it a point to make fewer rough drafts of her designs in order to save money. And even smaller details have not been overlooked for cost-cutting potential– Thuy said she is taking the subway instead of cabs, for example.

For more, read Reuters coverage of emerging designers at Fashion Week.