Shop Talk

Consumer feedback built this laptop

Best Buy is looking to lure more consumers with a “Blue Label” series of products that initially includes laptops and is expected to expand to other product lines.

The retailer has started selling two notebook computers made by Hewlett-Packard and Toshiba that include features consumers had asked for, such as a lighter-weight design, backlit keyboard and longer warranty.

Specifically, the two new notebooks are thinner than 1.5 inches, weigh less than five pounds and come with a two-year warranty.

Best Buy worked directly with Hewlett and Toshiba (whose computer is pictured) in developing the products, which are primarily intended for the second- or third-time laptop buyer. Both notebooks retail for $1,199 and are only available at Best Buy.