Comments on: Mix it up: Trends and fads in email marketing http://blogs.reuters.com/small-business/2011/03/14/mix-it-up-trends-and-fads-in-email-marketing/ Grow your own Thu, 26 Mar 2015 12:32:24 +0000 hourly 1 http://wordpress.org/?v=4.2.5 By: wrapmail http://blogs.reuters.com/small-business/2011/03/14/mix-it-up-trends-and-fads-in-email-marketing/comment-page-1/#comment-3860 Mon, 14 Mar 2011 22:34:10 +0000 http://blogs.reuters.com/small-business/?p=4417#comment-3860 There’s no doubt that email marketing works. In addition to the traditional email marketing (mass email) one should look at another marketing opportunity and that is the emails we all send from our corporate email addresses every day. I represent a company that has developed a solution for just those emails and thus this post.
The basic idea behind wrapmail is to utilize the facts that all businesses have websites and employees that send emails every day. These emails can become complete marketing tools and help promote, brand, sell and cross-sell in addition to drive traffic to the website and conduct research. Wrapmail is available for free at www.wrapmail.com

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By: kcbannister http://blogs.reuters.com/small-business/2011/03/14/mix-it-up-trends-and-fads-in-email-marketing/comment-page-1/#comment-3859 Mon, 14 Mar 2011 18:30:15 +0000 http://blogs.reuters.com/small-business/?p=4417#comment-3859 Great article Melanie. At this point, integration of social an mobile media are a necessity. I agree with you that if you want to maintain the trust of your customers, never comprise your brand just to follow current trends.

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