Entrepreneurial

Startup Toovio offers “Minority Report”-type ad service for retailers

July 15, 2011

Big Brother has the capability to watch – and respond to – your every spending move. That’s the premise behind Toovio, a startup that has created technology to help retailers and other consumer-facing companies market personalized offers to their customers in real time.

10 marketing lessons for early stage tech startups

June 29, 2011

– Mark Suster is a former serial entrepreneur and a partner at Los Angeles-based venture capital firm GRP Partners. This article originally appeared on Suster’s blog “Both Sides of the Table”. The views expressed are his own. –

GroupPrice targets small business with daily deals

April 13, 2011

Price and value is what led Chris Gafoor to purchase a press release distribution plan from GroupPrice.

Mix it up: Trends and fads in email marketing

By Guest Contributor
March 14, 2011

– Melanie Attia is the product marketing manager for Campaigner email marketing. The views expressed are her own. –

Can social media make your company smarter?

January 21, 2011

USA-LAW/BRAINYou’ve started a fan page for your company on Facebook. You’ve attracted a few followers on Twitter. You’ve got a presence on Foursquare, and you’ve started offering deals to customers through Groupon. Seems you’ve got that whole social media thing figured out.

4 tips for marketing to millennials

January 19, 2011

Wine expert Gary Vaynerchuk rose to celebrity status through non-traditional marketing, making a name for himself and his family’s New Jersey wine business on the Internet through his popular video blog, Wine Library TV.

How to market your company with 5 simple videos

By Guest Contributor
January 10, 2011

Jon Hyatt is a 22-year-old producer/director based out of Boston, Massuchusetts. This article originally appeared on Under30CEO. The views expressed are his own. –

5 marketing tips to grow your business in 2011

By Guest Contributor
December 31, 2010

– Stephanie Chandler is the author of “LEAP! 101 Ways to Grow Your Business”. She is also a business advisor to Project REV – a small business marketing lab by Deluxe Corp. The views expressed here are her own. –

Lessons from The Old Spice Man

By Reuters Staff
July 16, 2010

Craig Reiss is the former Editor-in-Chief of Adweek, Brandweek and Mediaweek, among more than 200 other magazines and Websites. He currently owns Reiss Media, an Internet marketing firm. This story originally appeared on Entrepreneur.com

Let’s work together to boost entrepreneurialism

By Reuters Staff
September 3, 2009

michael_gaiss

By Michael Gaiss

  Michael Gaiss is a Senior Vice President at venture capital firm Highland Capital Partners. The opinions expressed here are his own.