Small business ad spending fuels Facebook growth

January 26, 2011

The growing use of small business advertising on Facebook is a trend worth watching.

Can social media make your company smarter?

January 21, 2011

USA-LAW/BRAINYou’ve started a fan page for your company on Facebook. You’ve attracted a few followers on Twitter. You’ve got a presence on Foursquare, and you’ve started offering deals to customers through Groupon. Seems you’ve got that whole social media thing figured out.

5 reasons your website isn’t attracting leads

January 13, 2011

USA/– Lisa Barone is co-founder and chief branding officer at Outspoken Media and a contributor to Small Business Trends. The opinions expressed are her own. –

Startup banks on TV show tweets

November 26, 2010

— By Alastair Goldfisher. This article initially appeared on PE Hub. —

At the NewTeeVee Conference in San Francisco earlier this month, a Twitter executive noted more people are using Twitter while they watch TV to comment on programs and interact with others doing the same.

Exclusive: Survey says small businesses upbeat about 2011

November 11, 2010

Small businesses are feeling better about the economy and are looking to grow in 2011, according to a new survey released this week by online marketing firm Constant Contact.

What does 10 million Facebook fans mean?

July 27, 2010

Bryant Simon is a professor of¬†American history and culture at Temple University and the author of “Everything but the Coffee: Learning about America from Starbucks.” The views expressed here are his own.

Lessons from The Old Spice Man

July 16, 2010

Craig Reiss is the former Editor-in-Chief of Adweek, Brandweek and Mediaweek, among more than 200 other magazines and Websites. He currently owns Reiss Media, an Internet marketing firm. This story originally appeared on Entrepreneur.com

Can Jelli make radio compelling to iPod generation?

June 3, 2010

Entrepreneurs Mike Dougherty and Jateen Parekh have developed software that changes the way listeners interact with live radio, but a panel of experts was divided on whether their innovation would be able to bring iPod users back to the box.

Does Posterous have staying power?

April 28, 2010

posterousSachin Agarwal created Posterous as a way for his parents to be able to see what he posted online. Two years later the blog publishing tool has more than 15 million monthly users, but experts still wonder whether its ultra simple functionality can catapult it into the rarefied air of Facebook or Twitter.

Winning businesses will deliver meaning online in 2010

January 27, 2010

— Thomas Bonney is founder and managing director of CMF Associates, a financial consulting, staffing and recruiting firm based in Philadelphia, PA, that serves private equity, middle-market and small-cap public companies nationally. The views expressed are his own. —