Can L.A Galaxy get any sexier?

Having brought David Beckham over to Major League Soccer where he promptly posed in his underpants for a fashion magazine, Galaxy general manager Alexi Lalas kept his promise to bring in a “sexy” coach, by appointing Ruud Gullit.

Gullit, who coined the term “sexy football”, is certainly the biggest name coach in the league and with his media skills he will help to keep L.A high-profile.

But while there is no doubt about the glamour of Gullit appointment, the 45-year-old still enjoys more fame for his abilities as a player than a tactician and it remains to be seen whether he can take the Galaxy to the next level and make them real contenders next season.

It is now ten years since he won his only trophy as a manager — the FA Cup with Chelsea in 1997 when he became the first foreign coach to win that competition. After his acrimonous exit from Stamford Bridge he had a brief and unsuccesful (and quite expensive) spell at Newcastle United before returning to the Netherlands where he failed to win a trophy with his former club Feyenoord. Since leaving the Dutch team in 2005 he has worked as a television commentator.

So while there is no doubt about Gullit’s appeal to LA in terms of image there is a big question over whether he has the coaching and managerial ability to succeed with the Galaxy.

But what the MLS badly needs is someone who can bring some excitment and flair to a league where organisation, fitness and tactical discipline dominate often at the expense of intinct and style. Gullit could be just the man to do that.