Audio – Pricing the main pressure for Becton Dickinson & glucose testing

November 7, 2006

ludwig.jpgBecton Dickinson’s CEO says the blood glucose testing market was starting to slow because of pricing pressure, but the number of tests will continue to rise as the cases of Type II diabetes increases. Still, the pricing pressure lead Becton Dickinson to exit  the $7 billion market for glucose monitors, leaving it to larger rivals.

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