Summit Notebook

Exclusive outtakes from industry leaders

Sleek new look for Wal-Mart’s Great Value

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Wal-Mart’s Great Value private brand is getting a makeover just in time for its sweet sixteen. 

Great Value, which first hit stores in 1993, is being relaunched with more than 80 new products and packaging that “pops” according to Andrea Thomas, who helped oversee the relaunch and spoke to the Reuters Food and Agriculture Summit in Chicago.

Want to take a look?

Here is a picture of Wal-Mart’s Great Value broccoli, pulled from its website:

 

 

 

 

 

 

Here is a picture Wal-Mart provided to Reuters, showing us what the new Great Value packaging will look like: 

Recession? Not at Reckitt, really

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The recession has hit U.S. consumers, yet Reckitt Benckiser has not felt as much of a pinch.  The maker of Lysol disinfectants and Air Wick air fresheners said shoppers did not shy away from its products even as the overall household products industry felt the impact of pantry destocking, or consumers using up what they had at home rather than buying more products.
   
Rob De Groot, head of the group’s North America and Australia region, told the Reuters Food and Agriculture Summit in Chicago that he did not see a massive consumer destocking.  Click here to hear his comments

De Groot expects Reckitt’s U.S. market share to rise this year, even as the overall market remains flat.

from Shop Talk:

Campbell Soup’s CEO steps up

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conantCampbell Soup CEO Doug Conant, who spends his day selling soup, V8 vegetable juice and crackers, wrapped up his appearance at the Reuters Food Summit in Chicago with an exercise tip.

"Our lives are incredibly chaotic," said the 57-year-old CEO, who says he has found an easy way to step up his exercise and burn off calories from some of his favorite foods, such as Campbell's tomato rice soup and a grilled cheese sandwich made on his company's Pepperidge Farm bread.

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