Exclusive outtakes from industry leaders
Microsoft's videogame chief Shane Kim came by our New York office this morning for the Reuters Media Summit and shared his thoughts on XBox 360 sales ("cautiously optimistic") and the outlook for the gaming industry amid the economic doom-and-gloom ("Who knows, maybe flat performance will be considered a remarkable achievement").
He also gazed into his crystal ball and served up some insights on the trends shaping the gaming business.
Consolidation is going to continue, he thinks, especially among the smaller videogame publishers as they search for hit games while keeping costs in check.
"There are a number of mid-tier publishers behind the Electronic Arts and Ubisofts and Activisions of the world who are struggling."
Shane Kim, VP of Strategy and Business Development at Microsoft Corp's Interactive Entertainment Business, said it's too soon to write off the Xbox.
"This console generation will have a long life cycle. I think it's way premature to say there will never be another Xbox," said Kim at the Reuters Media Summit.