Want to ‘Make America Great’? Here’s what it costs.

October 16, 2015

By Megan Casella At stop after stop on the campaign trail, voters have grown used to seeing real-estate mogul Donald Trump appear wearing the same signature item: his baseball cap. “Make America Great Again,” it reads, a slogan and a clothing item Trump wants voters to remember. And he’s been spending heavily to make sure they do.

Donald Trump speaks on the USS Iowa in San Pedro, Los Angeles, September 15, 2015. REUTERS/Lucy Nicholson

In the third quarter alone, the Trump campaign has spent more on hats and T-shirts than anything else, according to campaign finance documents he filed to the Federal Election Commission Thursday night. Paid to three companies  in Louisiana, California and New York, the total amounts to more than $800,000 Trump has been vocal on the campaign trail about his lack of interest in fundraising, saying that he’ll be taking care of expenses by himself. The campaign said Thursday that to date, Trump has personally spent about $1.9 million. With many declaring his shot at the presidency a long one, maybe Trump has decided on one way he can start to “make America great” while still a candidate: Start buying a bunch of hats that say so.

CORRECTION: The post has been corrected to change the amount spent on hats and t-shirts. The amount is more than $0.8 million, not $1.8 million.

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