As part of his strategy to raise money and excitement for his re-election bid, President Barack Obama and his advisers are starting to use a new warning: winning in 2012 may be harder than it was in 2008.
For a incumbent Democratic president who is routinely beating potential Republican rivals in polls, it may seem a bit early to paint oneself as the underdog.
But Obama and his team want to make it clear that it won’t be a cakewalk to hold on to the White House, even though this time around the former Illinois senator is not an unknown figure.
“This is going to be just as hard, if not harder, than 2008,” the president told the first of three fundraising events in Los Angeles on Thursday evening. “Our work is not finished,” he said at the second.
The president was expected to raise about $2 million at the events for his and and the Democratic party’s campaign coffers. Donors spent between $100 and $35,800 to hear him speak — or give him an earful.