There was a big fuss but no suspense this morning outside Number 10 Downing Street. In what has become a typical pattern in the world of 24-hour news, media organisations had been briefed in advance on the content and the choreography of Gordon Brown’s election announcement. This was the ultimate scripted, pre-packaged news event.
from The Great Debate UK:
A study of constituency-level campaign techniques undertaken by Brunel University ahead of a general election expected in early May shows that direct mail is by far the most common method of contact used by politicians to reach potential voters.