Victoria's Feed
Nov 8, 2013

New Puma CEO seeks to return company to sporting roots

HERZOGENAURACH, Germany (Reuters) – Germany’s Puma (PUMG.DE: Quote, Profile, Research, Stock Buzz) will return to its sporting roots to restore growth to the struggling brand whose profits crashed 70 percent last year, the group’s new chief executive said.

Puma ranks a distant third in the sports apparel industry behind Nike (NKE.N: Quote, Profile, Research, Stock Buzz) and Adidas (ADSGn.DE: Quote, Profile, Research, Stock Buzz) and CEO Bjoern Gulden’s turnaround plan breaks with the company’s efforts over two decades under former chief Jochen Zeitz to strike a chord with fashion-led consumers.

Nov 7, 2013

Adidas says football, running to help it beat Nike in Europe

FRANKFURT (Reuters) – Adidas (ADSGn.DE: Quote, Profile, Research) forecast a $2.7 billion (1.7 billion pounds) boost to sales from next year’s football World Cup would help it over a tough 2013, and said it would fend off rival Nike (NKE.N: Quote, Profile, Research) in hotly-contested European markets with innovative running gear.

Adidas, the world’s No. 2 maker of sportswear and accessories, has struggled this year to maintain momentum after a big boost in 2012 from the Olympics and European football championship, and warned in September sales and profits would not rise as much as expected.

Nov 7, 2013

Adidas pins hopes on World Cup as profit, sales stumble

FRANKFURT, Nov 7 (Reuters) – Adidas said it was
looking ahead to the sales opportunities offered by next year’s
soccer World Cup in Brazil, after third quarter results showed
it continued to lose ground to larger rival Nike in

Adidas, the world’s No. 2 maker of sports gear, said third
quarter operating profit dropped 6 percent while sales fell 7
percent, hit by distribution problems in Russia, currency
effects and poor sales of golfing products.

Nov 5, 2013

New products drive profits at upbeat Nivea maker Beiersdorf

FRANKFURT (Reuters) – Beiersdorf (BEIG.DE: Quote, Profile, Research, Stock Buzz), the maker of Nivea creams and lotions, said it was gaining market share from rivals as new products at its consumer and adhesives divisions boosted profits and prompted it to increase its outlook for the year.

Beiersdorf reported a 17 percent jump in third-quarter operating profit on Tuesday, year-on-year, after it said late on Monday that it was upgrading its sales and profit outlook for 2013.

Oct 28, 2013

In Europe, stirrings of growth are talk of the season

FRANKFURT (Reuters) – Down in the undergrowth of Europe’s economy, something is stirring.

Whether they make paper to pack peaches, recruit temps for secretarial work or work at the dirty end, handling the waste that all businesses produce, managers are talking about signs the gloom is lifting and hopes that growth is on its way back.

Oct 23, 2013

MTU Aero tops forecasts on passenger jet demand

FRANKFURT, Oct 23 (Reuters) – Germany’s MTU Aero Engines
reported better than expected results on Wednesday,
helped by demand for engines for new passenger jets, and
affirmed its outlook for the year.

Global airlines will buy more than $3.5 trillion of aircraft
over the next 20 years, to meet demand for travel to and from
emerging markets and renew ageing fleets in the West, according
to the world’s big two planemakers, helping suppliers such as
GKN and MTU.

Oct 15, 2013

Elevator maker Schindler shares drop after profit warning

ZURICH, Oct 15 (Reuters) – Swiss elevator manufacturer
Schindler cut its 2013 profit forecast again on
Tuesday as weak currencies and overseas expansion took their
toll on third-quarter results, sending its shares down 6

The group, which competes with ThyssenKrupp, Kone
and Otis, said it now expected 2013 net
profit of between 500 and 550 million Swiss francs ($551-$606
million), compared with an already-lowered forecast of between
550 and 600 million made in August.

Oct 6, 2013

Dirndls and brass: Oktoberfest mania spreads beyond beer festival

Munich (Reuters) – A decade ago, waitresses at Oktoberfest were the only ones in dirndls, the Bavarian peasant-inspired, corseted dresses featuring white blouses and colored aprons, and trendy Berliners wouldn’t dream of dancing to oompah music in public.

Now, Munich’s annual beer festival is a sea of traditionally-clad tourists, with revelers from as far away as Canada, Mexico and Iran donning dirndls or the equivalent outfits for men – lederhosen and checked shirts.

Oct 1, 2013

Adidas calls in fitness experts to revive Reebok

FRANKFURT (Reuters) – Reebok is turning to sponsorship deals with prominent fitness groups to try to revive a venerable name that has faded since it became part of Germany’s Adidas (ADSGn.DE: Quote, Profile, Research, Stock Buzz) sportswear group eight years ago.

The sports shoe and clothing brand is winning converts among hardcore sports enthusiasts and aims to build on this support to make up ground it has lost to rivals such as global market leader Nike (NKE.N: Quote, Profile, Research, Stock Buzz).

Sep 25, 2013

Selling pizza to the Germans proving tough for Domino’s

LONDON/FRANKFURT (Reuters) – Can a British food chain with U.S. origins sell Italian pizza to the Germans?

Domino’s Pizza (DOM.L: Quote, Profile, Research) is sure it can, but two years after launching a drive for explosive growth across Germany, Britain’s biggest pizza delivery firm accepts that expansion will take longer and be harder than first expected.

    • About Victoria

      "Based in Frankfurt, covering German companies in the retail, travel and leisure sectors. In my previous Reuters incarnation in London, I focused on green tech firms, utilities and an array of smallcaps that came my way on the Breaking News team. I started my career as a translator with the Financial Times in London before switching into journalism."
    • Follow Victoria